Drew Estate Introduces Drew Diplomat Retailer Merchandising Solutions
Thursday, June 29, 2017 — Miami, FL- Drew Estate announces today the release of new merchandising solutions to all Drew Diplomat Retailers. The solutions will be displayed in Drew Estate’s booth (Booth #2608) at the IPCPR Convention and Tradeshow, held July 10-14, 2017 in Las Vegas, Nevada.
As part of Drew Estate’s “Rebirth of Drew” the company is demonstrating a significantly stronger position toward in store innovation at Drew Diplomat Retailers and its Brick & Mortar partners.
Chief Executive Officer of Drew Estate, Glenn Wolfson “Our Marketing and Sales teams have invested a great deal of time and effort figuring out how we can best help our bricks and mortar customers grow their businesses. We reorganized and restructured both departments so that Drew Estate will be a stronger, more responsive, and more reliable partner. And our Marketing and Sales Teams have created inspiring and unique Merchandising Solutions for our prized Brick and Mortar Retailers which will distinguish our family of brands from other competing products in the marketplace. In the coming days we will make major announcements about new product and merchandising releases that demonstrate our commitment to world class innovation.”
Drew Estate Metal Shelf Talkers are configurable on any style of shelving, angled or straight designed to last in a high traffic retail environment. The iconic image of the Manhattan Bridge decorates the industrial quality shelf talker, illustrating Drew’s early days and New York Centric attitude. The Drew Estate Sales force will begin placement at Drew Diplomat Retailers across the United States in the fall.
Additionally, Drew Diplomat Retailers will recieve a unique three-dimensional Diplomat “Nail-Head Freak Sign” to signify their status among the highly valued Drew Estate accounts. The Drew Estate Nail-Head Freak has become a fan favorite after the release of Drew Diplomat the official mobile application of Drew Estate – The Rebirth of Cigars which is now available in the App Store for iPhone®, and iPod Touch® and on Google Play™ for Android™. For more information head to http://drewdiplomat.com
Senior Vice President of Sales, David Lazarus noted, “Thank you for continuing to support Drew Estate and provide your consumers with an unmatched smoking experience. Our Team is hard at work to provide dynamic solutions that make Drew Estate Cigars your favorite brand.”
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ABOUT DREW ESTATE
Founded in 1996, Drew Estate is one of the largest and fastest growing cigar companies in the world. Under their mantra “The Rebirth of Cigars” Drew Estate has disrupted the premium cigar industry by creating a raw authenticity that has engaged cigar enthusiasts with iconic brands, unique tobaccos, and distinctive blending styles that attract new and old seasoned cigar enthusiasts. Their Gran Fabrica Drew Estate in Nicaragua produces more premium cigars than any other single factory in the world, producing a variety of brands including ACID, Herrera Estelí, Herrera Estelí Norteño, Isla del Sol, Kentucky Fired Cured, Liga Privada, MUWAT, Natural by Drew Estate, Nica Rustica, Pappy Van Winkle Barrel Fermented Cigars, Tabak Especial, Undercrown, and Java by Drew Estate.