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News: CAO ZÓCALO BECOMES FULL TIME LINE .

CAO ZÓCALO BECOMES FULL TIME LINE

CAO announces that Zócalo will return, this time as a full time addition to the CAO lineup.

CAO Zócalo, named for a celebratory city square in Mexico, was a limited edition blend released in just one size in 2018 and at that time marked the first CAO cigar to be made with a Mexican wrapper. Today the blend returns with three classic frontmarks.

CAO’s Blender/Ambassador Rick Rodriguez said, “Two years ago, we tested a blend with a wrapper from Mexico, launching Zócalo in a 6 x 60. The response was very positive. The only negative feedback we received was that the blend came in just one size. Our fans told us that they would definitely support Zócalo if we had more sizes to offer. Fast forward to 2021 and here we are launching Zócalo as a permanent, three-cigar line.”

CAO Zócalo features a special Morron wrapper leaf grown in the San Andrés Valley, with a Cameroon binder and a filler of entirely Nicaraguan tobacco. The blend delivers earthy spice and subtle sweetness.

Zócalo will be presented in boxes styled with the vibrant colors of the Mexican flag, each containing 20 cigars.

Robusto (5” x 52); SRP per cigar $7.99

Toro (6” x 50); SRP per cigar $8.49

Gigante (6” x 60); SRP per cigar $8.99

CAO Zócalo is made at STG Esteli and ships to retailers on March 5, 2021.

About General Cigar Company

General Cigar Co. is a leading manufacturer and marketer of handcrafted cigars for the premium market in the US. The company is owned by Scandinavian Tobacco Group.

Committed to delivering cigars of the finest quality, General Cigar’s skilled artisans produce Macanudo®, Cohiba®, La Gloria Cubana®, Partagas®, CAO®, Punch®, Hoyo de Monterrey®, Excalibur® and several other leading premium brands in the company’s Dominican, Honduran and Nicaraguan factories. In addition, the company cultivates proprietary tobacco which is used exclusively in its blends and has a dedicated R&D practice that develops new varieties of tobacco and revitalizes vintage seeds. Based in Richmond, VA, General Cigar sells through wholesalers and retailers in the US. General Cigar also operates Club Macanudo®, a cigar bar in New York City.

Read more: www.cigarworld.com.

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