COHIBA PREMIERES FIRST U.S. MADE CIGAR COLLECTION
LIMITED EDITION RELEASE CELEBRATES BRAND’S PAST, PRESENT AND FUTURE
Cohiba today announces the launch of Cohiba Serie M, the first collection of Cohiba to be handcrafted by artisans in the U.S. for sale in the U.S.
General Cigar’s Cohiba Serie M is the result of a collaboration between its Cohiba team and the family-owned El Titán de Bronze Cigar Factory, with each cigar handmade in Miami’s Little Havana district. The limited edition collection is crafted by Cuban expatriate cigarmakers.
This exquisite collection will be available through fine cigar shops across the U.S. starting on April 12. Only 5,000 boxes have been made.
Cohiba Brand Ambassador Sean Williams said, “Cohiba Serie M has been a passion project for all of us on the Cohiba team. To take a brand as iconic as Cohiba and make a cigar in the U.S. in collaboration with a boutique, family-owned factory has been an honor for all of us. Serie M gives a nod to our long-standing commitment to craftsmanship, our focus on innovation and alludes to the exciting releases that we are planning in the future.”
Sandy Cobas, owner of El Titán de Bronze said, “I am honored that we were chosen to craft the first American-made Cohiba cigars. For this important collaboration, we created a cigar using only the most exquisite tobacco, working together with the Cohiba team at General Cigar. Unlike in other countries where cigar makers work in teams, our cigarmakers at El Titán de Bronze personally create each cigar from start to finish, and we put their name on every single box they make. Our team of rollers have achieved the highest skill level that a cigarmaker can achieve, with only a select few having the dexterity and artistry required to meet our stringent qualifications. Every cigar represents the very best of each of our rollers and is an opportunity for us to share their artistry with the entire country. The buzz for Cohiba Serie M is building in Miami and based on what I’m seeing, these cigars will sell out as soon as they hit the cigar shops.”
Crafted according to old-world techniques and featuring a double binder, closed foot and triple cap with a signature fan, Cohiba Serie M is a medium-to-full-bodied cigar of depth and character. Made with exquisite, aged tobaccos, the cigar is enveloped in a lustrous Nicaraguan Corojo wrapper, a first for Cohiba. The binder is Nicaraguan and the blend features hand-selected Nicaraguan Jalapa and Esteli and Dominican Piloto Cubano tobaccos.
The Cohiba Serie M smoking experience is rich, creamy and bold, layered with subtle spice notes and nuances of roasted coffee beans.
Cohiba Serie M is available in a 6” x 52 Toro which will sell for a suggested price of $29.99 per cigar or $299.90 for a box containing ten cigars.
About General Cigar Company
General Cigar Co. is a leading manufacturer and marketer of handcrafted cigars for the premium market in the US. The company is owned by Scandinavian Tobacco Group.
Committed to delivering cigars of the finest quality, General Cigar’s skilled artisans produce Macanudo®, Cohiba®, La Gloria Cubana®, Partagas®, CAO®, Punch®, Hoyo de Monterrey®, Excalibur® and several other leading premium brands in the company’s Dominican, Honduran and Nicaraguan factories. In addition, the company cultivates proprietary tobacco which is used exclusively in its blends and has a dedicated R&D practice that develops new varieties of tobacco and revitalizes vintage seeds. Based in Richmond, VA, General Cigar sells through wholesalers and retailers in the US. General Cigar also operates Club Macanudo®, a cigar bar in New York City.
Read more: www.cigarworld.com.