J.C. Newman Launches Sarzedas Cigars: A Return to ‘The Aromatic Cigar’.

J.C. Newman Introduces Sarzedas, a New Nicaraguan Brand.

One of J.C. Newman’s historic brands, Sarzedas was known as “The Aromatic Cigar.”

All profits from this third edition, luxury cigar collaboration will support arts education in public schools.

U.S. Patent Office records show that J.C. Newman first rolled Sarzedas cigars in 1900. A century ago, Sarzedas was widely known as “The Aromatic Cigar.” One hundred and twenty-five years later, J.C. Newman will reintroduce Sarzedas cigars at the Premium Cigar Association Trade Show in New Orleans this weekend. The new Sarzedas cigars are handmade at J.C. Newman’s PENSA cigar factory in Esteli, Nicaragua.

“I have loved the Sarzedas name and the brand’s history as ‘The Aromatic Cigar’ for years,” said fourth-generation owner Drew Newman. “I have been wanting to bring this historic brand back, but had to wait until we could create a blend that lives up to the brand’s legacy. Sarzedas is the most flavorful cigar we have ever made.”

 

Sarzedas cigars are rolled in four sizes, a 6” x 50 toro, a 4.75” x 52 robusto, a 7” x 48 Churchill, and a 5.5” x 43 corona. They were blended by Rich Dolak, J.C. Newman’s longtime Vice President of Operations who has blending the cigars with the Newmans for 29 years. Sarzedas features a silky smooth Ecuadorian Shade wrapper, and binder and filler tobaccos from the Dominican Republic and Nicaragua. J.C. Newman will set the suggested retail price when Sarzedas is ready to ship this summer but expects it to be between $8 and $10 per cigar.

“Sarzedas is a fun, flavorful cigar that everyone can enjoy,” said Newman. 

The Sarzedas display at J.C. Newman’s booth will feature a vintage Sarzeda cigar box, a 100-year-old Sarzedas ashtrays, and Sarzedas newspaper ads from the early 1900s.

This is the third of five new products that J.C. Newman will be introducing at the PCA Trade Show this weekend.

About J.C. Newman Cigar Co. Founded in 1895 by Julius Caeser Newman, J.C. Newman Cigar Company is the oldest family-owned premium cigar maker in America. J.C. Newman handcrafts premium cigars at its historic El Reloj cigar factory in Tampa, Florida; at the J.C. Newman PENSA cigar factory in Estelí, Nicaragua; and with its longtime partners at Tabacalera A. Fuente in Santiago, Dominican Republic. The Fuente and Newman families founded the Cigar Family Charitable Foundation, which supports low-income families in the Dominican Republic with education, health care, vocational training, and clean water.