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News: Vegueros: A renovated tradition.

 Vegueros: A renovated tradition
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The three vitolas that reinvigorate this brand start to reach the points of sale around the world
– The brand adds a new blend, new band, and innovative packaging have transformed the image of Vegueros.

In Vuelta Abajo it is traditional for the Vegueros -the farmers who cultivate Cuban tobacco- to make their own cigars. All those who visited Vuelta Abajo, Pinar del Río, would become curious and develop a desire to taste cigars from the best tobacco land in the world.

The Vegueros brand, which was introduced in 1996, is a creation which pays tribute to all the generations of farmers who have cultivated tobacco in Pinar del Río.

Today, the Vegueros brand is produced in the “Francisco Donation” tobacco factory, a sturdy building in Pinar del Río. First built in 1868, it was finally converted into a tobacco factory in 1961.

After more than 15 years of existence, Habanos s.a. is completely transforming the brand, whose name is so evocative and closely tied to the tobacco’s roots.

The vitolas that originally made up the brand are being replaced by 3 innovative formats that will make this brand an appealing option for those seeking Habanos with these characteristics at an intermediate segment positioning.

As well as its new image and presentation in 16-unit metal tins, the brand is introducing a blend with a medium to full flavour that will provide the smoker with an accessible, renewed, and distinct Habano in this brand so significant because of what it represents.

With a renovated blend, three vitolas have been selected. Tapados (ring gauge 46 x 120 mm), Entretiempos (ring gauge 52 x 110 mm) and Mañanitas (ring gauge 46 x 100 mm. Figurado); all three offer formats that greatly appeal to today’s smoker, while also being accessible to a wide range of smokers.

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All of the brand’s vitolas are produced Totalmente a Mano Tripa Larga- Totally hand made, long filler- with a Medium to Full flavour blend.

All the three new Vegueros Sizes Will be reaching the Points of sale around the world in the following weeks

Brand: Vegueros
Market Name: Entretiempos
Factory Name: Petit Edmundo
Measures: 52 ring gauge (20,64 mm) x 110 mm long
Presentation: Tin of 16 units
Pack of 4 units

Brand: Vegueros
Market Name: Tapados
Factory Name: Mareva Gruesa
Measures: 46 ring gauge (18,26 mm) x 120 mm long
Presentation: Tin of 16 units
Pack of 4 units

Brand: Vegueros
Market Name: Mañanitas
Factory Name: Mareva Gruesa
Measures: 46 ring gauge (18,26 mm) x 100 mm long. Figurado (tapered at one end)
Presentation: Tin of 16 units
Pack of 4 units

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