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News: M by MACANUDO.

M by MACANUDO

The evolution of Macanudo continues with M, the brand’s first flavor-infused cigar.

With sophisticated nuances of single origin coffee, M by Macanudo is a rich and aromatic cigar brimming with tobacco flavor.

Steve Abbot, senior brand manager for Macanudo said, “With M, we’re once again launching a cigar that defies the conventional notions of what the brand represents. This is not your typical flavored cigar. M smokes like a premium Nicaraguan cigar, and the experience is enhanced with just the right amount of coffee flavor. We’re sure that M will be a fast favorite among Macanudo smokers, as it will be for any premium cigar smoker looking to up their game with a dynamic and flavorful smoke.”

As M is handcrafted according to Macanudo’s exacting standards, only the finest, hand-selected leaves are chosen. A silky Indonesian Besuki wrapper and a binder from the Philippines are peppered with a blend of Nicaraguan and other fine tobaccos, yet this intriguing cigar still retains a medium-bodied edge.

Notes of cedar, earth and spice are intertwined with hints of gourmet coffee for a creamy cigar that smokes like the best café con leche you’ve ever tasted.

M by Macanudo will debut in July, shipping to retailers after the IPCPR trade show. The collection will launch with these three sizes, each packed in boxes containing 20 cigars:

Macanudo M

Corona (6” x 44); SRP per cigar $7.49

Toro (6” x 50); SRP per cigar $7.99

Belicoso (6” x 54); SRP per cigar $8.49

 

 

About General Cigar

General Cigar Co. is a leading manufacturer and marketer of handcrafted cigars for the premium market. The company is owned by Scandinavian Tobacco Group. Committed to delivering cigars of the finest quality, General Cigar’s skilled artisans produce Macanudo®, Cohiba®,  La Gloria Cubana®, Partagas®, CAO®, Punch®, Hoyo de Monterrey®, Excalibur® and several other leading premium brands in the company’s Dominican, Honduran and Nicaraguan factories. In addition, the company cultivates proprietary tobacco which is used exclusively in its blends and has a dedicated R&D practice that develops new varieties of tobacco and revitalizes vintage seeds. General Cigar also operates Club Macanudo®, a cigar bar in New York City. In 2010, General Cigar entered into a joint venture agreement with Plasencia Group to expand its leaf growing and processing expertise and increase its access to tobacco.  Based in Richmond, VA, General Cigar sells through tobacconists in the U.S. and exports select products to 62 countries. For more information, visit www.cigarworld.com.

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